Effective and Personal Management Solutions

Managing Director Insights

Decision Making


Objective = Use of Metrics

Subjective = Reliance upon Emotional Intelligence – EQ, Gut Instincts

We use both to make decisions.


I wouldn’t want to be a member of the College Football Playoff Committee.

These teams are in.


Florida State, 13-0 got snubbed and isn’t in the playoff.

Georgia also didn’t make it, and some consider them a top 3 team in the country based on the eye-test.

Subjective reasoning was the reason FSU isn’t in the mix, the committee didn’t feel they were as strong with injuries to their top 2 QBs.

Other experts, argue that FSU’s defense is perhaps the best in the country, and because ‘defense wins championships’, they should have been included in the top 4.


In business … everyone has access to data.

The true differentiator then with people who are considered to be great decision makers, is their ability to make effective subjective decisions.

Gut instincts.


Having a good gut is powerful … how can it be improved?

(Much to my chagrin … it’s not a matter of expanding one’s gut … especially during the holidays …).

It’s a continuous, lifelong process, of paying attention, and learning.

Practice observing how you feel after a decision is made.

Pay attention to how you behave before, during, and after making decisions.

Question your own decisions.

Observe when positive and negative outcomes were made, and what led you there.

Practice constant intellectual curiosity.

Keep working on that gut … expansion … (and contraction .. ha).

Make it a great Monday, everyone!

hashtag#SCNrecruiting hashtag#SCNinsights hashtag#SCNhiring

SCN – Search Consulting Network

Objective, and subjective info. is used to make decisions. Thoughts on the decisions made with the college football playoff committee?

The author can see how you vote. Learn moreObjective, and subjective info. is used to make decisions. Thoughts on the decisions made with the college football playoff committee?

FSU should have been included.


GA should have been included.


Other – please comment below


Jim Guerrera

Author Info

Jim Guerrera

Jim Guerrera, Managing Director, founded SCN in 2000. Jim is primarily responsible for the development of the leaders at SCN, strategic planning, the hiring and development of company associates, culture leadership, core value leadership, sales le...

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The importance of truly listening, and understanding your wants and needs, cannot be overstated.